Sales Intelligence Software Features
Contact Data Availability — Sales intelligence software continuously indexes open-sourced company and prospect data for the most up-to-date contact information and insights to help generate and nurture sales.
Lead Builder — Easily compile a list of targets to prospect using the lead builder tool. Sales professionals can effectively organize and filter prospects, as needed, with such a tool.
Data Cleaning — Sales intelligence software offers data enrichment tools to ensure that all prospect data is accurate and kept up-to-date.
Lead Scoring — Lead scoring allows leads within your database to be evaluated in accordance with configurable rules and ranked in order of highest likelihood to purchase. Users of sales intelligence solutions are able to share these rankings of leads across sales teams to maximize focus on prospects that are further along the sales funnel.
Alerts — Sales intelligence products offer notification and alert features that can be customized to notify you of important events, deals, and relevant movements in a market. By understanding your prospect’s industry, related competitors, and the way they position themselves in the market, you can prove yourself as an expert who is familiar with their needs.
Filtering — While the presentation of a ton of prospect information may be useful, it can often be overwhelming upon first glance. With filtering ability, sales teams can filter through the populated prospect data and only view information that is worth seeing.
Lead Management — The lead management process involves several factors, including nurturing existing leads and facilitating strategies to gain new leads. Sales intelligence software incorporates similar tools to help streamline the lead management process and improve the stability of the sales pipeline.
Other Features of Sales Intelligence Software: Connections, Industry Research Availability, Messaging, Mobile User Support, News/People Alerts, Reporting, Search, User, Role, and Access Management
Potential Issues with Sales Intelligence Software
Accuracy — While sales intelligence software eases the labor of maintaining prospect data, the responsibility still falls upon the prospect to keep their own information up-to-date. If a prospect decides not to regularly or accurately update their professional information, it could lead to inaccurate data compilation.
