Looking for an e-commerce platform that’s easy to use and small business-friendly? Here are five popular options listed on G2’s E-commerce Platforms category, each with its own strengths:
A widely used all-in-one platform. Easy to set up, with built-in tools for payments, shipping, and marketing. Good for businesses that want a clean, professional storefront without dealing with technical setup.
A free WordPress plugin that adds e-commerce features to your site. Great for customization, but you’ll need to handle hosting, updates, and plugins yourself.
It comes with more built-in features than most platforms. It supports multi-channel selling (like Amazon and eBay) and is scalable if your business grows. It is slightly more technical than Shopify.
Square Online (formerly Weebly)
It is best for businesses already using Square for in-person sales. It is easy to sync online and offline inventory. Square offers a free plan with basic features.
A drag-and-drop website builder with added e-commerce features. Ideal for smaller stores that want control over site design. Works well for product showcases and simple checkouts.
Each of these tools fits different needs, whether you want full control, easy setup, or a mix of both. Which tools have you find the most suitable for small businesses?